We’re back — 2023 is the year for ZASH in stores
Dear ZIMBOCASH Family,
Greetings from our team. We trust you are well.
Thank you for your patience. We’ve been on a radio silence with our fireside chats for the past few months. The reason — we’ve had some changes in our team and we have been working on our ZASH payments in-store strategy.
With new members joining our team, bringing fresh ideas and energy, we are more determined than ever to make a real impact with ZASH being used on the ground. The flame of passion is burning within the team.
We have come a long way since we started just over 4 years ago. We have created a working currency solution that is fixed in supply and can handle the payment needs of a nation, a wallet with crypto-level security, a customised and unique identity verification solution and have become the number one crypto brand in Zimbabwe with the largest network of subscribers.
What we don’t have is the viral in-store solution… yet. We see that an incentive that enables people to recycle ZASH in trade is the critical enabler of our network. We’re working on this. We’ve piloted a couple of times and each time it has gone viral when it has worked, but with weaknesses. We’re getting closer each time.
Some of the things we’ve learnt in our pilots are that the vendor cash-out mechanism is the critical enabler for a viral currency network. We’ve also seen that the vendor cash-out facility is a fantastic way to incentivise stores to grow the network. We’ve seen that if we gamify the incentives, we get a much higher adoption of users and vendors. We’ve seen that the more that ZASH is recycled in trade, the more the money multiplier begins to kick in. For this reason, we’re looking at working our strategy to incentivise entire supply chains to use ZASH from retail stores to farmers and their inputs.
We’re getting really close to getting the incentive that builds viral growth in adoption across entire supply chains and industries. We are also building a really neat joint venture with an Auction house. In truth, there is a lot we need to do, and to do it right we need run several pilots to test these incentive models and platforms.
Practically, we have found that when we announce our pilot programs, that it goes viral in ways that overwhelms our pilot programs. What we have seen is that the need is there and when people can buy real goods with ZASH it grows quickly in the area of the pilot.
For this reason, we need to be quiet while we work on our pilots in the various regions. Please be patient with us. There is so much for us to do and as we scale up our team, we are scaling up our funding as well while expanding the networks in Zimbabwe.
For new subscribers, we have changed our signup reward and referral reward to make it easier to introduce your friends. You get $6 worth of ZASH as a reward when you sign up and $5 worth of ZASH when you refer others.
We know that you have journeyed a long time with us. It has, for real, been a mammoth journey. But we believe we can do it. We believe that Zimbabwe is the future of global finance, and we are determined to play a major role in this.
We invite you to join us in this journey by signing up at www.zimbo.cash/register.
The ZIMBOCASH Team.
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